Aug 31, 2024 01:27 PM IST
Gen-Z’s obsession with health and beauty: Know the secret to confidence and success of the ultimate wellness warriors
Gen-Z is a unique generation with a distinct perspective on health, beauty, wellness, and finance. Their independence and awareness drive their priorities.
According to McKinsey’s Future of Wellness research, Gen-Z is increasingly focused on wellness spending related to appearance and health. Dr. Rashmi Shetty, a Board Certified Cosmetic Dermatologist, notes that Gen-Z strives to present their best selves in every aspect of life.
1. Evolution of beauty standards:
Gen-Z has a unique view of beauty, prioritizing how they present themselves in various settings. They are curious about product ingredients and sustainable choices.
2. Onset of social media:
This generation has grown up with social media, valuing authenticity and real reviews. They actively engage with brands to address concerns, making informed choices based on visual content.
3. Witnessing a pandemic:
The pandemic has heightened Gen-Z’s awareness of health and wellness, shaping their priorities and self-care practices.
4. Having an urge to excel:
Gen-Z is inspired by success stories and is self-aware, aiming for excellence in their pursuits rather than merely earning a living.
5. Having financial freedom:
This generation is financially savvy, making informed choices about beauty treatments and skincare that enhance their appearance and well-being.
Gen-Z is unapologetic about their choices, embracing their individuality and prioritizing self-care. Their experiences shape their lifestyle decisions, and they openly discuss their beauty routines.
In conclusion, Gen-Z’s approach to health and beauty reflects their values and priorities, marking a significant shift in societal norms.
Comments are closed