Phuket: A Leader in Wellness Tourism
PHUKET, THAILAND – Wellness tourism is flourishing and is one of the fastest-growing segments of the travel industry, now valued at THB 219 trillion (USD 6.3 trillion). Central to this transformation is Asia Pacific, particularly Phuket, which has effectively redefined wellness tourism.
At a recent event hosted by C9 Hotelworks, insights were shared on “Phuket’s New Wellness Trends for Hotels, Tourism & Real Estate”. Bill Barnett, Managing Director of C9 Hotelworks, highlighted that Thailand’s wellness economy is valued at THB 1,200 billion (USD 34.6 billion), boasting a 5.58% annual growth rate, including THB 296 billion (USD 7.8 billion) from wellness tourism alone.
‘With its rich tradition of healing, Phuket has long attracted travellers who want to soothe their body, mind and soul in paradise. The recent shift towards healthy lifestyles has inspired a new era of wellness tourism.’ Bill Barnett, Managing Director of C9 Hotelworks
The event took place at Amora Beach Resort Phuket, in collaboration with several partners, emphasizing Phuket’s evolution from traditional Thai massage to advanced medical and aesthetic tourism.
Emerging Trends in Wellness Tourism
Today’s focus is shifting toward longevity tourism, a holistic approach promoting extended well-being. Innovative facilities like the VitalLife Scientific Wellness Center and the upcoming Health Resort by Clinique La Prairie exemplify Phuket’s leadership in this domain.
‘This is a tremendously exciting time for the wellness tourism industry. The launch of our VitalLife Scientific Wellness Center will introduce some of the industry’s latest longevity solutions.’ Dr. Polakit Teekakirikul, M.D.
As Phuket adapts to contemporary wellness demands, a variety of moderated discussions at the event explored topics including longevity, food for life, and mindfulness.
For further information on C9 Hotelworks, please visit their website.
About C9 Hotelworks
C9 Hotelworks, founded by Bill Barnett, focuses on enhancing the tourism and real estate sectors and is recognized as a leading authority in hotel residences.
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