Ocado Retail Expands Health and Wellness Offerings with Holland & Barrett Partnership
Ocado Retail, a leading online grocery platform, is enhancing its health and wellness selection through a collaboration with Holland & Barrett. This new partnership will introduce hundreds of selected products from the trusted health retailer to Ocado’s existing offerings.
The products will include a diverse range from vitamins and supplements to nutritious food options, beauty products, and sports nutrition items that support holistic well-being.
Amit Chitnis, Ocado’s Chief Commercial Officer, expressed excitement about the collaboration. He said, ‘We already have a significant collection of health and wellness products in our inventory. With an increasing demand for diverse options among our customers, we are thrilled to partner with Holland & Barrett, recognized for their specialization and trustworthiness in health and wellness.’
Chitnis added that this assortment allows customers to seamlessly integrate health products into their shopping habits, ensuring they have access to essential vitamins, trending health items like vitamin B6, and specialized sports supplements.
The extensive collection, which features more than 300 items, will include popular items such as caster oil, Omega-3 fish oil, and turmeric.
Guy Farmer, Commercial Trading Director of Holland & Barrett, commented on this partnership’s significance, stating, ‘This collaboration is a milestone in our business strategy aimed at making health a fundamental part of everyone’s life.’ He further highlighted this partnership as a key component of their dynamic transformation strategy.
The expansion of Ocado’s health product offerings underlines the growing consumer desire for accessible health solutions and reflects the overarching trend toward health and wellness in the retail landscape.

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