
Jade Potter: Pioneer in Lactation Consulting
Jade Potter, 35, is making waves in the healthcare sector as the owner and founder of Milk+Honey Health, LLC. Once a child actor at Dollywood, she has transitioned from a high-risk obstetrics nurse to a full-time lactation consultant, providing essential support for families in Knoxville, Tennessee.
Transforming Lactation Support in Tennessee
Recognized as the first independent lactation consultant in Tennessee to be part of the TennCare network, Potter’s work has enabled thousands of families to access government-funded insurance for lactation services. ‘In June 2023, I became the first independent lactation consultant in Tennessee to achieve contracts with all three Medicaid managed care organizations. This milestone has significantly increased access to lactation care in our community,’ she states.
Professional Challenges and Growth
The road to success was not without its hurdles. ‘After expanding my practice’s Medicaid services, our patient volume surged by 240% within a year. We faced numerous claim denials and payment delays due to untrained processing staff at the MCOs, shaping a challenging first year in business,’ Potter explains. But, after persevering through these issues, the business is finally stabilizing.
Looking Ahead
In 2025, Potter plans to expand her practice to include gynecology services after completing her master’s degree and becoming a women’s health nurse practitioner. ‘My goal is to extend our warm, personalized care to more areas of women’s health and overall wellness,’ she says.
Motivation and Vision
Potter is driven by the desire to improve healthcare experiences for individuals and communities. ‘My biggest dream is to disrupt the healthcare system and bring care back to the communities where it belongs. We can save lives when we understand our patients’ needs,’ she asserts.
Community and Future Aspirations
Despite her busy career, Potter is actively involved in multiple community organizations and hopes to foster more support for health-related entrepreneurship in Knoxville. ‘The entrepreneur community here is strong, and I aim to enhance resources for health-focused startups,’ she remarks.
Final Thoughts
Jade Potter is a trailblazer in lactation consulting, transforming healthcare access in Tennessee, and her story is an inspiration to many aspiring professionals in the field. For further details, visit Knox News.

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