Everyday Health Group Expands Portfolio with Acquisition of theSkimm

Everyday Health Group Expands Portfolio with Acquisition of theSkimm

NEW YORK–(BUSINESS WIRE)–Everyday Health Group, a division of Ziff Davis, Inc. (NASDAQ: ZD), has announced the acquisition of theSkimm, a prominent media brand that delivers high-value content to millions of millennial and Gen Z female readers.

Founded in 2012 by Danielle Weisberg and Carly Zakin, theSkimm began as an email newsletter. The platform has since expanded to provide a wide range of products that cater to multi-generational women, including the Daily Skimm, Daily Skimm: Weekend, Skimm Money, Skimm Your Life, and Skimm Well newsletters, along with podcasts such as ‘9 to 5ish with theSkimm’ and the WellPlayed sports podcast.

This acquisition is expected to empower Everyday Health Group to connect with theSkimm’s dedicated audience, offering them reliable, evidence-based information in the rapidly growing field of women’s health and wellness.

Nan Forte, Executive Vice President and General Manager of Everyday Health Consumer, stated, ‘The creation of theSkimm marked a watershed moment in getting vital information to a highly engaged audience of female readers. We are excited to further serve theSkimm audience with trusted tips and insider information.’

Danielle Weisberg and Carly Zakin expressed their enthusiasm for the union, saying, ‘Joining Everyday Health presents an extraordinary opportunity for us to enrich our audience with more comprehensive information. We are thrilled to unite our efforts and explore the impact we can achieve together.’ The co-founders plan to stay involved with theSkimm post-acquisition.

Wolfson Partners LLC acted as the financial advisor for theSkimm during this transaction.

About Everyday Health Group
Everyday Health Group is known for providing patient and provider education, engaging over 71 million health consumers and 890,000 U.S. practicing physicians through its esteemed health and wellness digital properties. The group’s mission focuses on enhancing clinical and health outcomes by providing relevant information and analytics.

About theSkimm
theSkimm aims to succinctly provide women with the information they need to make informed decisions. The media company has grown to become a trusted resource for millions, continually revolutionizing the way its audience consumes information.